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The Client

Bogota’s Chamber of Commerce is fosters business creation in Colombia’s capital.

It focuses on protecting small business and industrial interests by advising about best processes and practices to build a successful company. Additionally, it advises the government on promoting business development.

Results

  • 1000% speed increase.
  • 82% increase in seen pages.
  • 53% increase in visits.
  • 50% increase in average visit time.
  • 30% reduction in bounce rate.
  • Site availability almost 100%.
  • Increased reliability during traffic spikes.
  • Enhanced security against hacks.

Challenge

All businesses in Bogota must register and renew their license annually at Bogota’s Chamber of Commerce. This means the Chamber’s website is the primary information resource for the city’s businesses.

The CCB website has high traffic, which can reach up to 13 million seen pages per year and, during the license renovation period, traffic can spike to 150,000 visits per day.

The Chamber needed an integral content management system capable of supporting high traffic. It also needed a network of sites integrated with external systems and in different languages under a single stable, secureand scalable system

Solution

Aplyca implemented a complete solution for a new stage in the Chamber’s portals network:


Architecture and Web Design

Aplyca partnered with the Chamber by developing an effective content strategy to enhance access to the content and to improve the user experience.


Enterprise Content Manager

eZ Publish 5 CMS, based on the Symfony2 framework, enabled the Chamber to condense its content management needs in a single tool.


Support and Maintenance

Aplyca continues to maintain and improve the portal, enhancing its design and architecture. We are currently creating the Clusters and Center for Arbitrage and Conciliation (CAC) sites using the same eZ Publish platform.


Web Acceleration

We increased the website’s speed tenfold, using our services and web acceleration experience.


Cloud Services

Cloud architecture and migration of the website to the Amazon Web Services cloud using Amazon Web Services reduced costs, and improved scalability and security.


Training

Customized sessions based on the Chamber’s applications and cloud use.

Standout characteristics and functionalities

  • Website construction in less than four months.
  • Responsive design for mobile devices.
  • Management of editing roles and content flow and approval.
  • Creation of multiple subsites on a single platform under the same license, without additional installation costs.
  • Extensive search capacity using eZ Find, reducing the costs of services in external searches.
  • Scalable performance in the Amazon Web Services Cloud using a Content Delivery Network (CDN) and acceleration with Varnish.